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World of Warcraft: Forever sets franchise launch record as Blizzard reports unprecedented returning players
World of Warcraft: Forever has delivered a record-breaking launch, according to Blizzard. On November 7, 2026, the publisher announced that the new permanent version of original Azeroth had achieved the franchise's highest peak concurrent player count at launch, alongside its largest-ever number of returning players. Executive producer Holly Longdale also reported the strongest influx of newcomers for a WoW launch in fifteen years. Blizzard has not provided the underlying figures.